Five Popular Ways to Promote Black Friday Deals on Social Media

Five Popular Ways to Promote Black Friday Deals on Social Media

Black Friday marks the beginning of Christmas shopping for a lot of people around the world. This is also a great time for any business to promote its products and create brand awareness. So, if you still haven’t used the holiday season to boost your conversion rates and get holiday profits, it is still not too late to begin.

However, you need to ensure that you use social media to promote your brand for Black Friday. Why social media, you might ask? Since the 2020 pandemic, most of the people have opted for online methods to shop for products. And the trend will remain the same for the coming years too! Social media is one of the biggest sources for consumers to shop for products and get to know about new brands.

Hence, social media and Black Friday promotion go hand in hand. So, here’s a quick guide for you of methods that you can use to promote Black Friday sales for your business on social media.

1. Offer Freebies

Consumers love when they get some free stuff. However, don’t give it all away! Set an amount of purchase and give a freebie on that amount of purchase. Use social media to promote this idea of giving away freebies.

2. Use Hashtags

People are constantly looking for some awesome Black Friday deals. Using hashtags will help you reach a wider audience on social media. It doesn’t hurt to create a wider brand presence! Use popular hashtags such as #BlackFriday. Look for some more hashtags used by other retailers online.

3. Create an Inspiring Gift Guide

Consumers are always looking for a gift guide that gives them some ideas and inspiration to buy gifts for their loved ones. Create a simple and quick gift guide that attracts the attention of your consumers. Publish your gift guide before the Black Friday holiday so that you can drive consumers to buy your products and services.

4. Free Shipping

You already know that consumers love free shipping. Most of the year it can become impossible to give free shipping. However, Black Friday and the holiday season calls for free shipping for your consumers. They will be satisfied to see that their shipping charges have been waived off. Use social media to spread the news.

5. Use Instagram Shops

Amongst all the social media platforms, Instagram has become the go-to platform for brands to promote their deals. Since using Instagram shop is easier for consumers too, they prefer it over other platforms. Hence, don’t forget to use Instagram Shop to promote your Black Friday deals.

And if you need any more guidance on how to promote your Black Friday deals, get in touch with us at Enso Media Labs. We are always determined to deliver the best digital marketing services to our customers and build long-lasting relationships.

Contact our professional team now.

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